Writing a letter-to-the-editor
See below for the addresses of local and national media.
the following is taken from the publication Making Your Mark on
the Media: A new guide to pro-Israel media activism, written by
AIPAC (American Israel Public Affairs
Committee) and used with their kind permission.
There is only one way to make sure your local paper prints your views exactly
and that is to write them yourself! The Editorial Page is one of the
most popular sections of the daily newspapers. You should write a letter
whenever you have an important message to get across, see a slanted news
story or headline or need to respond to an anti-Israel editorial, letter
or column.
WHY A LETTER-TO-THE-EDITOR?
It easy to write: A letter-to-the-editor should be not more
than 250 words.
It has a good chance of getting printed: The "Letters" section
is the reader's forum.
Letters have power in numbers: Even if your letter is not published,
a flood of letters from the community cannot be ignored by any editor.
WHEN IS A LETTER-TO-THE-EDITOR APPROPRIATE?
Supporting key legislation: Show your Members of Congress that
you support them when they support Israel, and encourage those who are
uncommitted to take action.
Correcting slanted or inaccurate news coverage: When your local
newspaper does not report news from the Middle East fairly or accurately,
set the record straight with a letter.
Responding to hostile editorials or letters: Do not let critics
of Israel go unanswered. Write a letter-to-the-editor with your views on
the Middle East.
Praising an editorial or news item: Highlighting a good article
or editorial multiplies the positive impact of the original message.
Commemorating significant anniversaries: Write a letter using
key events as launching points for discussion of important principles. Provide an
interesting piece of information you can link to a recent news story or
editorial.
HOW DO I GET MY LETTER PUBLISHED?
Look for instructions for faxing, mailing or e-mailing
letters-to-the-editor on the editorial page of your local paper. Mark your
envelope or letter: ATTENTION: Letters- to-the-EdItor.
Be sure to include your name as you would like it printed, as
well as your address and home and daytime phone numbers. Your phone number
is important, because editors sometimes wish to check facts or the identity
of the author.
Call the editorial page editor 3 days after you have mailed
or 1 day after you have - faxed your letter to confirm that they received
it. Ask if they plan to publish your letter. If they do not plan to run your
letter, listen to their reasons why, and try to address their concerns with
your next letter.
GUIDELINES FOR WRITING AN EFFECTIVE LETTER-TO-THE-EDITOR
Be timely: Your letter should be mailed immediately when an
important issue arises, or after the publication of a problematic news story
or editorial. It may take up to 30 days for a newspaper to publish a letter.
Local, local, local: Find a local "hook" for your letter that
brings the issue home to the reader. Write about a recent trip to Israel
by members of the community, a vote by your Member of Congress, how foreign
aid to Israel is spent in your state or a local story that is related to
events in the Middle East. Use local geographic points to illustrate Israel
s security predicament.
Use facts: The facts are your best weapon in the war of the
printed word. Including a fact, statistic or quote strengthens the credibility
of your argument and educates your readers.
Remain focused: Confine your letters-to-the-editor to a single
issue.
Be concise: Delete unnecessary phrases or words. A short letter
has a better chance of being Better you should edit it than an editor who
might dilute or distort your main point. The letter should be no more than
250 words.
Reason with the reader: Keep your message factual and discussion
logical. Expressing hostility or bitterness will undermine your credibility.
Set your own agenda: Your letter is your forum. Do not waste
precious words repeating the charges the story to which you are replying
or the arguments of the other side.
Beware of eye appeal: Keep your paragraphs short. Narrow newspaper
columns make long paragraphs seem longer and uninviting.
Use interesting and engaging language: Spark the reader s interest
with an intriguing opening sentence. Close it with a sentence that leaves
the reader remembering your point.
TIPS ON GETTING AN OP-ED PUBLISHED
Send in your op-ed, typed, double-spaced, to the op-ed page
editor, with a short cover letter that states the topic of your op-ed.
The op-ed should be no more than 750 words and should not contain
any spelling or grammatical errors.
Do not rant and rave in your op-ed. Highly emotional diatribes
will get tossed in the trash. Be factual. Back up assertions with fact.
Do not write in the first person, unless it is a personal column
or story about your own experience.
Give it a local angle. It is more likely to be printed if it
has local relevance or is of particular interest to a segment of the local
population.
Sign
whatever you write, and include your address and a daytime phone number in
case the editor needs to contact you.
Follow up with a phone call to the editor of the op-ed page.
Be polite; do not demand that your article be printed.
Several papers, including most of the top papers, do not accept
unsolicited opeds. In that case, you should first call the editor to pitch
your idea. If the editor accepts your idea, work with the editor during the
editing process to ensure that your words are not edited inappropriately.
Bradenton Herald
E-mail:
dklement@knightridder.geis.com
Website: www.bradenton.com
Phone: (941) 745-7080
Fax: (941) 745-7097
Address: 102 Manatee Ave., W Bradenton, FL 34205-8894
Citrus County Chronicle
E-mail: citrus@citrus.infi.net
Website:
www.chronicle.online.com/homepage/index.html
Phone: (352) 563-6363
Fax: (352) 563-5665
Address: 1624 N. Meadowcrest Blvd. Crystal River, FL 34429
Hernando Today
E-mail: rnolte@hernandotoday.com
Website: www.hernandotoday.com
Phone: (352) 544-5200
Fax: (352) 799-3688
Address: 15299 Cortez Boulevard Brooksville, FL 34613
Highlands Today
E-mail:
highlandstoday@tampatrib.com
Website: www.highlandstoday.com
Phone: (863) 382-1163
Fax: (863) 382-1076
Address: 231 US 27, North Seabring, FL 33870-
Lakeland Ledger
E-mail: dschultz@nytimes.com
Website: www.theledger.com/
Phone: (941) 802-7000
Address: P.O. Box 408 Lakeland, FL 33802-
Sarasota Herald Tribune
E-mail: newscoast@home.com
Website: www.newscoast.com
Phone: (941) 957-5171
Address: 801 S. Tamiami Trail Sarasota, FL 34236-7899
St. Petersburg Times
E-mail: letters@sptimes.com
Website: www.sptimes.com
Phone: (727) 893-8111
Fax: (727) 893-8675
Address: 490 First Ave South, St. Petersburg, FL 33701
Tampa Tribune
E-mail:
tribletters@tampatrib.com
Website: www.tampatrib.com
Phone: (813) 259-7600
Fax: (813) 259-7676
Address: 202 South Parker Street Tampa, FL 33606
WFLA (NBC-8)
E-mail: news@wfla.com
Website: www.wfla.com
Phone: (813) 221-5788
Fax: (813) 222-2770
Address: 200 South Parker Street Tampa, FL 33606
WFTS (ABC-28)
E-mail: ggraves@wfts.com
Website: www.wfts.com
Phone: (813) 354-2828
Fax: (813) 878-2828
Address: 4045 North Himes Avenue Tampa, FL 33607
WTSP (CBS-10)
E-mail: tampas10@aol.com
Website: www.wtsp.com
Phone: (727) 577-1010
Fax: (727) 578-7637
Address: 11450 Gandy Boulevard St. Petersburg, FL 33702-
WTVT - (Fox-13)
E-mail: 13@wtvt.com
Website: wtvt.com
Phone: (813) 876-1313
Fax: (813) 875-8329
Address: 3213 West Kennedy Boulevard Tampa, FL 33609
WWSB (ABC-40)
E-mail: wwsbnews@aol.com
Website: www.wwsb.com
Phone: (941) 923-8840
Fax: (941) 923-8709
Address: 5725 Lawton Drive Sarasota, FL 34233-
WEDU (PBS-3)
E-mail:outreach@wedu.pbs.org
Web Site:http://www.wedu.org/
Phone (813) 254-9338
Fax: (813) 253-0826
Address: 1300 North Boulevard, Tampa, FL 33607
WUSF (PBS-16)
Email: jhammel@wusf.usf.edu
Web Site: http://www.wusf.org/
Phone: (813) 974-4000
Fax: (813) 974-4806
Address: 4202 E. Fowler Avenue, Tampa, FL 33620-6902
WMNF 88.5FM
E-mail: (station manager)
rwynne@wmnf.org
E--mail (Mike Eisenstadt)
Klezmer313@aol.com
Web Site: http://www.wmnf.org/
Phone: 813-238-8001
Fax :813-238-1802
Address: 1210 East ML King, Tampa, FL 33603
ABC News
E-mail:
http://abcnews.go.com/onair/email.html
Web Site:
http://abcnews.go.com/index.html
77 W. 66th St.
New York, NY 10023-6298
phone: (212) 456-7777
CBS News
E-mail:
http://www.cbs.com/navbar/feedback.html
51 W. 52nd St.
New York, NY 10019
phone: (212) 975-4321
NBC News
E-mail:
http://home.nbci.com/LMOID/resource/0,566,home-3963,00.html?st.sn.ft.0.cont
30 Rockefeller Plaza,
New York, NY 10112
CNN
E-Mail:
http://www.cnn.com/feedback/
One CNN Center
P.O. Box 105366
Atlanta, GA 30348-5366
(404) 827-1500
C-SPAN (Cable Satellite Public Affairs Network)
E-mail:
http://www.c-span.org/contact/
400 N. Capitol St., N.W. Suite 650
Washington, D.C. 20001
(202) 737-3220
Fox Broadcasting Company
E-mail: http://www.fox.com
10201 W. Pico Blvd.
Los Angeles, CA 90035
(213) 203-3266
Fox News Channel
E-mail:
http://www.foxnews.com/comments.sml
1211 Ave. of the Americas
New York, NY 10036
(212) 301-3000
MSNBC
E-mail:
http://www.msnbc.com/news/435157.asp
2200 Fletcher Ave.
Fort Lee, NJ 07024
(201) 585-2622
Public Broadcasting Service
E-mail:
http://www.pbs.org/aboutsite/
1320 Braddock Place
Alexandria, VA 22314-1698
(703) 739-5000
National Public Radio
E-mail:
http://www.npr.org/inside/contactnpr
635 Massachusetts Ave. N.W.
Washington, DC 20001
Phone : (202) 513-2000
Reuters News Service
E-mail:
steven.jukes@reuters.com
Steven Jukes
Global Editor-in Chief
1333 H. Street, N.W., Suite 410
Washington, DC 20005
E-mail:
robert.basler@reuters.com
Robert Basle
Global Online Picture Editor
1333 H. Street, Suite 500
Washington, DC 20005
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